MarginIQ tracks cost drift across invoices, sales, vendors and outlets — then tells you what changed, what it costs, and what to fix first.
By the time it shows in your monthly P&L, the damage has already compounded for weeks.
Supplier rates shift ₹5–15/kg quietly. Across dishes and outlets, this compounds to lakh-level exposure before your next weekly review.
Kitchen prep varies shift to shift. A 15% portion drift on your top dish across 6 outlets is completely invisible in weekly averages.
Three spike days can cost ₹9,900. Your weekly average shows ₹124. The average looks fine. The money is already gone.
One outlet running 15% above standard cost is ₹1.6L/month gone. You're reviewing stores independently — not benchmarking them.
Drift starts Day 4. Your review happens Day 10. Your P&L happens Day 30. Your current process is built for reporting, not detection.
Not because they don't care. Because no system tells them early enough.
Send us anything — a photo, a PDF, a WhatsApp forward, a handwritten chit. We read it, structure it, and unify it across your POS, vendor payments, and aggregator settlements into a live financial view.
| Dish | ₹ | Share |
|---|---|---|
| Chicken Biryani | ₹1.24L | |
| Butter Chicken | ₹86,400 | |
| Paneer Tikka | ₹64,200 | |
| + 14 more | ₹1.58L | 32.8% |
| Ingredient | ₹ | Share |
|---|---|---|
| Chicken | ₹48,200 | |
| Paneer | ₹31,400 | |
| Basmati Rice | ₹22,800 | |
| + 22 more | ₹71,200 | 41.0% |
We compute your actual dish cost daily — not from a static recipe sheet. When cost drifts outside its normal band, you get an alert with root cause, ₹ impact, and a clear first action.
We onboard you fast and work closely with you through setup. No consultants. No heavy integrations.
Send us your invoices, vendor bills, POS exports — in any format. Photo, PDF, Excel, handwritten note. We read and structure everything.
Any format acceptedNo additional input needed. We use the invoices and POS data already shared to start building your cost baseline. Nothing extra from you.
We unify your POS, aggregator settlements, and vendor payments into a single financial view. No new software, no integrations you manage.
We build your normal cost behaviour and work closely with you to validate it — what's normal for your kitchen, your outlets, your dishes.
Owner-led validationRevenue, costs, gross margin, dish-level drivers — all visible on your dashboard and delivered as a WhatsApp summary every morning at 9 AM.
Live in 24 hoursFrom Day 8, drift alerts go live on WhatsApp. Every alert has a root cause, ₹ impact, and a suggested action. You act. We track the outcome.
Precision over noiseThis isn't a discipline problem. Your Excel sheets and weekly reviews are designed for reporting — not detection.
This exactly matched what was happening in our kitchen. We had suspected a portion issue for weeks but couldn't prove it. MarginIQ showed us the data within days.
We found an outlet issue we had missed for three months. The alert came with a rupee figure attached. That's when I realised this is a completely different category of tool.
We set up in days. You'll have your first actionable insight before the first week ends. No new workflows. No data entry burden.
Operators work too hard to lose money invisibly. We built the system that should have existed ten years ago.
Billing tools exist. POS exists. Accounting exists. But when a restaurant operator asks "why did my margins drop this week?" — no system answers that clearly, quickly, or in rupees. So we built MarginIQ.
Three alerts you act on are worth more than thirty you ignore. Every insight is reviewed for confidence and ₹ impact before it reaches you.
We're not a dashboard you check. We're a system that tells you what changed, what it's costing, and what to do first. The answer comes to you.
Monthly P&L is financial archaeology. We shift the feedback loop from weeks to hours, so you act before the damage compounds.
"We are building the operating co-pilot we wish every restaurant owner had — one that understands the chaos of real kitchen operations, works on messy fragmented data, and gives you clear answers before the damage compounds."